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simple Guideline too been successful on banner exchange

Solution

1. Make sure you have a banner with a good click through rate. Of course, click through isn't the only thing. You want to get a good response. So, let me change that. Don't just go for a banner that gets a good click through rate... go for a banner that will draw visitors that are interested in your site. It is much better to get qualified visitors even if you have to get a lower click through rate.

 

2. Make sure you only display one banner on each page of your site. I can't tell you how many times I have seen sites that line over five banners up at the bottom of each page of their website. Banners are annoying enough... don't annoy your visitors more than you have to. The object of banner exchanges is to drive visitors to your site, not to drive them away.

 

3. Make sure that you give the banner a good location on each page. Design your site so that the banners are a natural part of the design. Take my site, Promotion World for example. I have designed it so that the banners look good on it... in fact, I have experimented with leaving them off, and it doesn't look nearly as good.

 

4. Make sure you join an exchange that offers good targeting, especially if your site is on a subject that appeals only to a very small audience. There is no point in broadcasting your banner to hundreds of people that couldn't care less about your site.

Try a few different exchanges. I have had great results with some exchanges which have more unique advertising methods

 

Finally, check out a number of different exchanges to see which works best for you.

 

If done right, banner exchanges can be a reasonably useful tool for getting a bit of extra traffic.

 

 
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Article ID: 62
Category: Articles About Banner Exchanges
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