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Internet advertising network that swaps banner ads among its members

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banner exchange

An Internet advertising network that swaps banner ads among its members. Each time a member site displays an ad from the network, it receives some amount of credit that is used to display its own banner in the network. Also called a "banner swap network," some banner exchanges offer a "click exchange," in which credit is given when someone clicks on the ad, not just the impression on the page

 
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Article details
Article ID: 60
Category: Articles About Banner Exchanges
Views: 61
Rating (Votes): Article rated 3.9/5.0 (7)

 
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